Chief Marketing Officer (CMO) - BRI Finance (CAR) - Kendari

Join Mandiri Andalan Utama as the Chief Marketing Officer (CMO) for BRI Finance (CAR) in Kendari, Southeast Sulawesi. This is a unique opportunity to lead strategic marketing initiatives in the financial services sector, driving growth and innovation for our clients in the region.

As the CMO, you will be responsible for developing and executing marketing strategies that enhance brand awareness, customer engagement, and market share in the competitive financial landscape of Kendari. With a strong background in marketing and a deep understanding of the financial services industry, you will play a pivotal role in shaping the future of BRI Finance (CAR) in this dynamic region.

In this role, you will collaborate with cross-functional teams to deliver impactful marketing campaigns, leveraging advanced tools and technologies to achieve measurable results. Your leadership will be crucial in fostering a culture of excellence and driving continuous improvement in marketing practices.

📋 Tanggung Jawab Pekerjaan

• Develop and implement strategic marketing plans to drive brand awareness and customer engagement.
• Lead and mentor the marketing team to ensure high-performance standards and continuous improvement.
• Conduct market research to identify trends, opportunities, and competitive insights.
• Manage digital marketing campaigns using platforms like Google Ads, Facebook Ads Manager, and SEO tools.
• Collaborate with sales, product, and customer service teams to align marketing efforts with business goals.
• Monitor and analyze marketing performance using tools such as Google Analytics and CRM systems.
• Build and maintain strong relationships with key stakeholders and partners.
• Stay updated with industry trends and best practices in marketing and financial services.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 10 years of experience in marketing, with at least 5 years in a leadership role.
• Proven track record of successfully executing marketing strategies in the financial services sector.
• Strong knowledge of digital marketing tools and technologies.
• Excellent leadership and communication skills.
• Ability to work independently and manage multiple projects simultaneously.
• Professional certification in marketing (e.g., Certified Marketing Executive, Certified Digital Marketing Professional).
• Experience in a similar role in the Southeast Sulawesi region is a plus.

🛠️ Keahlian

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